THE BRIEF
A SEQUENCE PLAN TO SPEAK FROM AN OPEN HEART
The artist Linh asked us to put in image the concept she had developed for the clip of BOUM : a sequence plan in which she gets naked and speaks with open heart.
Design, set rental, team mobilization, filming and post production, we set up the project within two weeks in order to enter the tight deadlines of the promotion cycle at the request of the BLACK STAR label.
REALIZATION
An artistic project imagined as a team
In order to dress the studio while keeping the clean aesthetics desired by the artist, we designed a variation of light throughout the clip. It was therefore necessary to connect all the projectors in a network in order to program the different atmospheres.
We wanted to give LINH maximum artistic freedom because this concept was important to her. We suggested several ideas to flesh out her project, such as gradually breaking the 4th wall, until revealing the technical team and equipment.
Our master TV is now broadcast by the group M6, CStar and NRJHits. In addition, the BOUM video has several hundred thousand views on Youtube.
